Examples of client work and converting domains into custom domain development projects.
CheapRefurbishedLaptops.com
Generic keyword domain development with lots of SEO, and custom RSS scripting. A single source of refurbished latops for sale on the net. Makes use of Adsense and an eBay affiliate store.
Launched: December 2009
Development Package: Misc. Custom Work
http://CheapRefurbishedLaptops.com
NameShopping.com
A simple clean site upgrade to present a partial inventory of Mr. Borgos' / Impulse Corp domain portfolio.
Launched: December 2009
Development Package: Misc. Custom Work
http://NameShopping.com
MyMobi.com
The goal of the project was to develop a site which enjoyed a combination of showcase and function. The site is entirely custom built on Wordpress, allowing for both owner-generated content management and RSS feed aggregation, resulting in an attractive, useful, creative and on-topic developed domain that allows for growth.
We designed a mobile phone to use as the graphical interface, and act as a frame for the content, which is an extension on the "My" in MyMobi, and connecting the reader to the content through the phone.
Launched: October 2009
Development Package: Basic Package + RSS Integratrion + Misc. Custom Work
http://mymobi.com
Eric Borgos / ImpulseCorp.com
We are proud to welcome Eric Borgos. Eric is truly one of our favorite domainers and domain developers. His uniquely stright-forward approach to domain development has yielded numerous annual multi-million dollar sales figures and has created a vast network of successful properties.
Some of Eric's many properties include the Dumb.com Network and CheapFlowers.com, and sales include properties such as the Moniker-brokered Bored.com, Loco.com, ArubaVacation.com, HawaiianVacation(s).com, HotDate.com, DiscountCars.com and a suite of other premium generics.
It was our charge to create a simple and clean blog design that tied all his front-end content together, and mirrored his approach and reflected the inherent style Eric has brought to the web.
Launched: July 2009
Development Package: Basic Package + Custom Branding / logo + Other Misc. work as required
http://impulsecorp.com
ElectricScooters.us
The first task was to determine what an electric scooter really was, as research into the term seemed to indicate that it was being used to describe anything powered by electricity, regardless of whether the riders stands or sits on it or in it, size, etc. As it turns out, an Electric Scooter by definition is actually anything with 2 or more wheels powered by electricity, but what is the general public's perception, and what are they looking for when they type "Electric Scooters" into Google?
These keywords generated some fairly clear results as to what the Amercian public looks for in an Electric Scooter; certain brands of electric scooters which partially defined the style they were searching for, and variations on mobility scooters, designed to support a more active lifestyle for those who are mobility-challenged.
To support the notion that most have of the electric scooter, we styled the site to include an example of that style in the header graphic, while utilizing green and other nature inspired design elements to reflect the environmental benefits of operating an electric scooter, including a creative yet simple sun-inspired motif to draw attention to Adsense ads. We then employed our targeted original written content to reflect the content most sought after by scooter-seekers.
To brand the site, we developed a logo and tag line that brought all elements together into a single attractive creative work, suitable for marketing efforts for the domain on the web or print.
Launched: January 2009
Development Package: Basic Package + Custom Branding / logo
http://electricscooters.us
Army.biz
Research into this topic provided some interesting results, and what we considered to be an obvious direction for content development. The USArmy is a popular subject online, with the term itself generating over 16,000,000 searches each month, and with a slightly (theorized) barrier provided by the TLD, it was clear that the content needed to perform in a niche with a focused approach.
The first question to answer was "what kind of click revenue can this topic possibly generate?" By utilizing some intuit and our inhouse SEO calculator, we found that the best possible niche in which to focus our SEO energies lay in the areas of education and training. Not only do these topics generate sufficient interest in which to develop the domain, but the click revenue was certainly worth the attempt. Add to this the current direction of the US Military and their planned troop withdrawls from the Middle East, it seemed natural to provide education, training and leadership development content as people research career possibilities, what is involved in the process, and what is required of them to become a member of the military. The content is written for a novice audience.
Launched: January 2009
Development Package: Basic Package + Additional Custom Content package
http://army.biz
InlineSkate.ca
Research indicated that the Canadian Inline Skate industry was sorrily lacking representation online, so a small news and blog feed aggregator and video site was built. It was designed to capture search engine traffic and to provide a hub of information regarding inline skating clubs, groups, and bloggers in an attempt to garner stickiness, while also providing pay-per-view adsense video, and YouTube for variety and to help a little in avoiding "parking transparency". Affiliate accounts with inline skate vendors were established to take advantage of a user's (presumed) expecation of product availability on a domain such as "inline skate".
A visually interesting, topical and completely custom scene serving as the header image lends credibility to the page and ingratiates the page to the user, while injecting an inherent value proposition intended to help breed acceptance and sending the message that the page is serious about it's purpose, further distancing itself from the notion of a "parked" page.
Launched: October 2008
Development Package: Basic Package + Optional Affiliate Account Setup + Optional RSS Feed Integration
http://inlineskate.ca